The Nilson Report

Issue 1152 | Apr 2019


Companies featured in this issue include:

Latin America Market Shares of Purchase Volume

Latin America Market Shares of Purchase Transactions by Brand

Market Shares of Purchase Transactions in Latin America 

Latin America General Purpose Cards 2018

Second 50 Largest Debit Card Issuers in the U.S.—2018

Latin America General Purpose Cards 2018

Purchase transactions generated by global brand credit and debit cards issued in Latin America and the Caribbean region reached 22.83 billion in 2018, an increase of 12.8%.

1. 1. Visa
13.10 billion transactions, +8.4%
2. 2. Mastercard
9.08 billion transactions, +20.0%
3. 3. American Express
0.56 billion transactions, +12.7%
4. 4. Diners Club
0.09 billion transactions, +9.9%

Full access to the Latin America General Purpose Cards 2018 results is available when you subscribe to The Nilson Report.

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FreedomPay Commerce Platform to Europe

Among platform-as-a-service (PaaS) provider FreedomPay’s clients in the U.S. are the 10 largest food service companies, the 4 largest hospitality/resort operators, and the 2nd largest shipping company. The company’s FreedomPay Commerce Platform supports more than 250,000 sites, offering clients a single interface to handle in-store, web, and mobile channels, connecting point-of-sale systems, payment processors, incentive engines, and other partners, which can include digital advertisers, digital wallets, self-service kiosks, and banks. All applications operate in a completely unified system. 

FreedomPay does not do any acquiring. It supports a variety of merchants in retail, food and beverage, lodging, stadiums, education, healthcare, financial services, and other industries on behalf of acquirers and payment service providers (PSPs) on a fully turnkey and white-label basis. 

The company’s multiple patents cover payments, loyalty, and incentives and include intellectual property tied to its platform’s technical architecture that protects the use cases and the order of operation covering detailed data management. This lets FreedomPay handle complex workflows pertinent to each vertical market it enters without needing to redesign any elements of its platform. 

In 2018, FreedomPay introduced Trans-Atlantic Interconnected Commerce, which opened its single technical, operational, and reporting interface for card-present and card-not-present processing to merchants in Europe. 

This year the company opened its European headquarters in London to pursue opportunities with merchants that need EMV-based omnichannel/integrated payment processing. 

The company offers its pan-European service to acquirers and PSPs as an alternative to their merchants using cross-border processors including Adyen, 3C Payment, ACI Worldwide, and Stripe.

FreedomPay provides alternative and card-based payment acceptance options, including mobile wallets and contactless cards. 

The company provides PCI-validated point-to-point encryption and tokenization. It meets GDPR compliance standards to authenticate cardholder data and fight online fraud with support for Strong Customer Authentication and 3DS2. Barclays and Elavon offer FreedomPay’s technology to their merchants in the U.K. and Ireland.

Privately held FreedomPay’s backers include private equity firm TPG and venture capital firm Core Capital. 

FreedomPay is cashflow positive and has generated five consecutive years of high double-digit revenue growth.

Chris Kronenthal is President at FreedomPay in Philadelphia, Pennsylvania,,

Prior issues: 1131, 1130, 1128, 1074

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