The Nilson Report

Issue 1152 | Apr 2019


Companies featured in this issue include:

Latin America Market Shares of Purchase Volume

Latin America Market Shares of Purchase Transactions by Brand

Market Shares of Purchase Transactions in Latin America 

Latin America General Purpose Cards 2018

Second 50 Largest Debit Card Issuers in the U.S.—2018

Latin America General Purpose Cards 2018

Purchase transactions generated by global brand credit and debit cards issued in Latin America and the Caribbean region reached 22.83 billion in 2018, an increase of 12.8%.

1. Visa
13.10 billion transactions, +8.4%
2. Mastercard
9.08 billion transactions, +20.0%
3. American Express
0.56 billion transactions, +12.7%
4. Diners Club
0.09 billion transactions, +9.9%

Full access to the Latin America General Purpose Cards 2018 results is available when you subscribe to The Nilson Report.

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World/World Elite Mastercard Card Benefits

World Mastercard cards for affluent consumers entered the U.S. market in 1997. World Elite, created as a superaffluent product, launched in 2006. Since then, both cards have been introduced around the world. This month Mastercard announced additions to the benefits package tied to World and World Elite cards. Most importantly, those additions mark a change in the delivery of benefits by providing them without the cardholder needing to take any action. 

Beginning this summer, World Mastercard and World Elite Mastercard cardholders in the U.S. will gain a $10 credit for every five Lyft rides taken in a calendar month. The credit, which is capped at one per month, will be automatically applied to the next Lyft ride. Cardholders will earn double Fandango VIP+ points for the movie tickets they buy, which equals a $5 reward for every two movie tickets purchased. They will receive 5% Cash Rewards on purchases at online retailer Boxed, redeemable for future Boxed purchases. Cardholders will also receive $5 off every order of $25 or more spent at Postmates, the on-demand delivery service that operates in 3,500 U.S. cities in all 50 states. 

All benefits will be handled automatically between Mastercard, the merchants, and their payment service providers. 

Another new benefit for World and World Elite cardholders will be Mastercard Cellular Telephone Protection. If cardholders pay their monthly telephone bill with their World or World Elite Mastercard, they can receive up to $600 (World) or up to $800 (World Elite) per claim for stolen or damaged mobile phones as well as cosmetic screen scratches. Cardholders will have to submit a claim to receive coverage of up to $1,000 per year.

World Mastercard and World Elite cardholders will continue to receive exclusive shopping and travel benefits currently available. Among the upgrades to an existing Mastercard ID Theft Protection benefit is a credit monitoring report from a bureau. Registered cardholders will also receive end-to-end digital servicing to monitor their personal information and access to a team of identity theft resolution specialists available 24 hours a day, 7 days a week, 365 days a year from General Global Assistance. 

Amnah Ajmal is Executive VP, Core Products, North America at Mastercard in New York,,

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