It is expected that more than 200 million automobiles worldwide will have embedded connectivity to the internet by 2020, making them part of the internet of things (IoT). When tied to a payment account, connected cars offer opportunities to multiple parties. One group includes service providers such as parking space companies, fuel sellers, location-based offers providers, and quick service restaurants (QSRs). Another group is sales channels such as car manufacturers and car rental companies. A third group includes payment networks — card and ACH. A fourth group includes marketplaces needed ...