Sending consumers texts that are compliant with telecom and financial services regulations, including with embedded payments or regarding marketing, loan account originations, servicing and collections, is the business of Solutions by Text (SBT). BT’s FinText platform acts as an orchestration layer between companies and telecom carriers, delivering messages using 5-digit short codes and 10-digit long codes sanctioned by carriers as part of the telecom industry’s attempt to keep the text message channel from becoming a diminished commercial tool, something that has happened to the email ...